Posts Tagged ‘Build Your Name’

Make Every Word Count When Pitching to Agents or Acquisition Editors

February 28, 2010

“Make Every Word Count When Pitching to Agents or Acquisition Editors”
by Writing Career Coach Teresa

You have spent months, perhaps years, writing and rewriting your project/work.  And, you’ve decided to pursue either an agent (who earns his/her commission when he/she sells a client’s work to a publishing house) or an acquisition editor (whose job is to buy authors’ works for the publishing house he/she works for). Let’s say you’ve done your homework and have compiled a list of agents or acquisition editors who specialize in the kind of project (commodity) you wish to sell.

An agent or acquisition editor receives hundreds of pitches/query letters each week.  What can you do to catch these folks’ attention?  Use the right bait.  Make every word count.

Whether you’re pitching in person, over the telephone, through an E-Mail, or by old-fashion mail, keep this in mind—the pitch (bait) has three components:
•    who needs your project
•    the unique qualities about your commodity
•    why you are the perfect author for this work

Here are 4 examples:

Genre: Self Help / Relationship / Marriage

The 50% and 60% divorce rates, for first and second marriages respectively, are a wake-up call for the United States 55.2 million married couples.

Through my book, I empower couples to get the marriage they’ve always wanted.

The Marriage Meeting Program: 45 Minutes a Week to Guarantee the Long Term Relationship You’ve Always Wanted shows how to conduct a weekly meeting that increases intimacy, romance, teamwork, and smoother conflict resolution.

A proactive, preventive approach is crucial. Regardless of how good a relationship is, there is always a need to keep it on track and room for it to grow. The Marriage Meeting Program’s step-by-step approach makes it easy to conduct the meetings. Follow-up studies show a 20 to 80 percent increase in marital happiness for couples who implement the program.

I am Marcia Naomi Berger, a psychotherapist, writer, speaker, workshop leader, and instructor of a class for therapists and counselors at the University of California Berkeley Extension. http://www.marriagemaven.com

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

Genre: Memoir

There are more than 38-million boom-generation women in this country.  Through my book, I show middle-aged women how to cope with family and social pressures while dealing with their own mortality issues.

My memoir, Oldham Street, is about my journey from east coast to west bearing the pain of a son in prison, the long slow death of my father, the end of my counseling career and a ten-year relationship.  I knocked on a lemon-colored door on a short block in San Francisco.  In the next twelve years, the woman who opened that door, along with the other quirky characters in the neighborhood, inadvertently joined me in a process that brought me home to myself and into a comfortable role as the matriarch of my tribe.

I am Lynn Scott:

  • author of A Joyful Encounter: My Mother, My Alzheimer Clients, and Me (a memoir about the abundance of spirit that I found among my Alzheimer clients).
  • contributor to eight anthologies of fiction, memoir, and poetry.
  • a guest on OPRAH and other talk shows trying to educate others about the mental disorder causing child molestation.

http://lynnscottbooks.com

http://lynnscott.wordpress.com

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Genre: Women’s Fiction

Recent survey data indicates that 22% of the 55,000,000+ married women admit to having an extramarital affair. STAYING AFLOAT is the story of one of these women –although she wouldn’t have admitted it if she hadn’t gotten caught.

Crystal Scott is a stable and stalwart, stay-at-home wife and mother, aiming only to run an efficient home, care for her children and avoid confrontation.  Whatever her private thoughts are, she keeps them to herself.  But when her husband loses his job and shows no signs of looking for another, fault lines in their marriage are exposed.  She’s forced to re-enter the workforce, and when her dazzling, dynamic boss takes a personal interest in her, she slips into territory that most women have fantasized about, even if they don’t want to admit it — she morphs into a sex-starved adulteress.

I am Judith Marshall, author of the award-winning novel, HUSBANDS MAY COME AND GO BUT FRIENDS ARE FOREVER. I’ve been writing for thirteen years and am a member of the California Writers Club and the Women’s National Book Association. In addition, I am the President of Human Resources Consulting Services and a member of the faculty of the Council on Education in Management, for whom I teach a number of public seminars on a variety of HR-relates topics. I’m currently working on my third novel, BITTER ACRES.
http://judithmarshall.net/

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

Genre: Women’s Fiction / Humor

39%  of the 68 million women employed in the U.S. work in management, professional, and related occupations. Through my book Katie Carlisle, I show women how to hold onto their integrity, humor, and vision . . . in spite of having to fight sexism in the corporate world.

Katie Carlisle has been lucky enough to have a mentor (her boss) who has taken her to a point where her promotion is pretty well guaranteed.  Only then everything goes wrong.  Her beloved mentor leaves the company under a cloud; his successor is a man whom Katie hates and fears; and a downward spiral in her fortunes starts.  This is the story of a smart woman’s struggle to hold onto her integrity, humor and vision in spite of the tumult around her—and her eventual triumph.

I am Margaret Davis.  I have a doctorate from Stanford University in Sociology, with a specialization in the structure and behavior of formal organizations.  I have had two non-fiction books published in my field.  Katie Carlisle, a humorous spoof on everyday life in a large corporation, is a work of fiction.  Yet, as many of my readers have commented, “Everyone who has ever worked in a big company will relate to and love this book.”

I am also the author of Straight Down the Middle, a family drama involving a young mother’s efforts to do what is best for her child while trying to come to terms with her own sexuality.
http://margaretdavisbooks.com/

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Writing Career Coach Teresa will help you practice your pitch
at WNBA’s  “Meet the Agents, Editors, & Publishers”
on March 27, 2010   http://wnba-sfchapter.org

Teresa LeYung Ryan is:
*   Board member at WNBA-SF Chapter since 2004
*    Author with agent and NY publisher
*   Writing career coach
*    Past president of California Writers Club-SF Peninsula Branch
*    Library advocate

Writing Career Coach Teresa is the author of  Build Your Name, Beat the Game: Be Happily Published (a 22-day workbook for writers to build their names and attract attention and fans before and after publication).   http://WritingCoachTeresa.com

As a community spirit, Teresa LeYung Ryan uses her novel Love Made of Heart to:
• shed light on stigmas suffered by immigrant women, men, and children
• advocate understanding of mental illness/traumas to the mind
• help survivors of violence find their own voices through writing
www.LoveMadeOfHeart.com

Under the Weather Writing Career Coach

February 21, 2010

In spite of my being very careful not to shake hands and later rub my eyes, I caught a virus earlier in the week.  Turned out to be a pleasant week though, nursing the cold or flu, whatever it is.

Tuesday I went to my half-time day job and got all caught up with voicemail and email.
Wednesday I knew I had to stay home and not push myself.  So, this week I missed a memorial, a Chinese meal with my aunt & uncle to celebrate Lunar New Year, and the Women’s National Book Association event at Castro Valley Library.  However, I had a chance to “chat” with a pal in Australia on Yahoo; I’m not a speedy typist but that worked out fine.

It’s Sunday. Rain is lovely. Got up around 9:30am.  Prioritized my work for next week.

I’m drinking green tea, watching old  movies on YouTube and working as the writing-career-coach.

Colleagues and friends made my day:

Margaret Davis, author of Straight Down the Middle, with her email acknowledging receipt of the CD of photos (of her beautiful book launch) I created for her.

Mil Pribble emailed to tell me about Chinese in Mendocino County.  Mil said: “…a very well done mostly pictorial account, published last year by Arcadia Publishing,  (Available through The Temple of Quan Tai in Mendocino.)  It was assembled and written by Lorraine Hee-Chorley, a friend of mine who is the great grand-daughter of  John Song Lee, aka Joe Lee, who in the early 1850s organized a  flotilla of seven junks and attempted to cross the Pacific, intending to land at Monterey.”

Kate Farrell, author of Girl in the Mirror www.girlinthemirror.info and Workshop Leader www.wisdomhasavoice.com , says the Redwood Branch of California Writers Club http://www.calwriters.org/ has grown so big that they had to change meeting place to Flamingo Conference Resort & Spa in Santa Rosa, CA

Pal Olga offers her home to host a private party.

My hubby started a new job a month ago and he’s studying for a course, so, it’s not like I’m missing weekend outdoor fun.

So, I’m working (with Carole Lombard movies on YouTube as inspiration), pumping vitamin C, and resting.

Webpages getting my immediate attention:

http://www.americanshortfiction.org/

http://savingcinderella.ning.com/

http://www.huffingtonpost.com/glenn-close/mental-illness-the-stigma_b_328591.html

It’s almost 4:00pm; time to rest a bit. Being under the weather is nothing to “sneeze” at.
Happy Writing!  Happy Name Building!

Writing Career Coach Teresa

Creator of  Build Your Name, Beat the Game: Be Happily Published (a
http://WritingCoachTeresa.com

As an author and a community member, I use my novel Love Made of Heart to:
• shed light on stigmas suffered by immigrant women, men, and children
• advocate understanding of mental illness/traumas to the mind
• help survivors of violence find their own voices through writing

http://lovemadeofheart.com/Love-Made-of-Heart-journey-of-an-adult-child-of-a-mentally-ill-parent.html

2010 Resolutions for Your Writing Life

February 8, 2010

What are your 2010 resolutions for your writing life?

Click on the title of this post. Then scroll down and fill in the boxes.

I’m cheering for you!

Sincerely,

Writing Career Coach Teresa

Build Your Name, Beat the Game:  Be Happily Published

http://WritingCoachTeresa.com

March 23, 2010

Dear Anne M. Baxter,
Thank you for taking photos for me at California Writers Club. And for following up by submitting your comments to my blog.

For your children’s books, I recommend the talented agents at Andrea Brown Literary Agency  http://andreabrownlit.com/agents.php
I saw Laura Rennert at the San Francisco Writers Conference in February when she and Robert San Souci http://www.rsansouci.com/ were on the same panel. I’m a big fan of Robert’s children’s books; and, if I were writing children’s books, I would be honored to be represented by Laura Rennert (she is agent and author)  http://www.laurajoyrennert.com/

To identify prospective agents or acquisition editors for your historical novels for adults, read acknowledgment pages of your favorite historical novels (authors usually thank these folks); also go to: Association of Authors’ Representatives “AAR” to find agents for specific genres http://aaronline.org/Find

Use search engines to find authors’ interviews; after you find names of agents or acquisition editors, use search engines again to find their websites; then study their submission guidelines.

Go to: http://WritingCoachTeresa.com Click on “Teresa LeYung Ryan’s Events”
I’ll be glad to answer questions at any of my events.  I’m also available for private coaching or group-coaching if you round up 2 or 3 colleagues.

Cheering for you and your books!
Writing Career Coach Teresa

“When you make your name synonymous with the themes/subject matters/issues in your writing, you are building your name/career/platform. You too can be happily published.”

http://WritingCoachTeresa.com has resources for writers

What is a Blog? Why?

January 26, 2010

Blog  is the abbreviation for  weblog (you can have a blog inside a website or as a stand-alone blog)

Verb:  To blog = to write posts (entries) in, add material to, or maintain a weblog.
Noun:  A blog = a shared on-line journal where you can publish your posts (entries about your experiences, observations, expertise, and hobbies); the most recently published post appears first to readers; readers are given the opportunity to submit comments.

Examples:

I have a blog that Webmaster Linda Lee http://askmepc.com/ added to my website http://writingcoachteresa.com

This post you’re reading is on my second blog (a stand-alone blog ) https://writingcoachteresa.wordpress.com/ which I started on Dec. 28, 2009.

I have a third blog http://www.redroom.com/author/teresa-leyung-ryan at Red Room http://redroom.com/ (a wonderful website where authors can sign up to receive a webpage as a Red Room Author)

Why multiple blogs?  Because I want my work, my colleagues’ and my clients’ work to be found via multiple sources.

To get comfortable submitting comments to other people’s blogs,  click on the title of a post in my blog (in order to see the entire post); scroll down to get the comment boxes.

I’d encourage any writer who do not have a website to get a blog from http:wordpress.com (so that you’ll have an on-line address for the world to see).  These days, a blog serves as an answering center (give your fans a chance to find you and to communicate); you don’t have to publish your email address.

After you get your own blog and write some posts, remember to copy the keywords and key phrases (tags) in each postnd add them to the tag box for each post. Your blog will compile a list of your tags.  Help search engines help people find you and your work through the tags.

Sincerely,

Writing Career Coach Teresa

Teresa LeYung Ryan

http://writingcoachteresa.com

Coach Teresa’s  Build Your Name, Beat the Game: Be Happily Published is available  $22.

Invite Coach Teresa to conduct “Major League Tryouts to Build Your Name” at your writers’ club or group.

Form a study-group, split the cost and hire Coach Teresa to:

* coach you in name-building to attract the right agent or publisher or more fans
* guide you in designing and growing your blog (to showcase your expertise and experiences)
* show you computer-navigating shortcuts and how to easily “find stuff” on the World Wide Web

I Wish to Own the 22-day Playbook

January 17, 2010

If you wish to own the 22-day playbook Build Your Name, Beat the Game, click on the title of this post so that when you scroll down this page you can see the boxes to submit your comment.

Build Your Name, Beat the Game: Be Happily Published $22 plus postage.

“Thank you, Coach Teresa! This 22-day playbook is a treasure full of insightful information delivered in manageable segments culminating in a masterpiece.” Mary E. Knippel, Creativity Mentor who helps busy women embrace simple shifts and celebrate change with grace and gratitude. http://openuptoyourcreativity.com

“Coach Teresa, my brain has been on fire since the coaching session. There is so much I want to do with my blog and the ideas keep on coming. Thank you!” Yolande Barial, a sensually spiritual writer who knows that with God all things are possible! A contributing author in If Women Ruled the World. http://yolandebarial.wordpress.com

“Coach Teresa, you are such a bodhisattva! You have always been available for help, and now you are finally putting all you know into your new manual. Gratitude!” Lynn Scott, author of A Joyful Encounter: My Mother, My Alzheimer Clients, and Me; Oldham Street http://LynnScottbooks.com

I cheer for hard-working writers who deserve to be recognized and honored.
Sincerely,
Coach Teresa
Teresa LeYung Ryan

Build Your Name, Beat the Game: Be Happily Published Hall of Fame

January 10, 2010

This post is dedicated to the writers who have completed the work in the guide Build Your Name, Beat the Game: Be Happily Published.  My heart feels light and joy for you. I celebrate you.

I invite you to sign in the “Build Your Name Hall of Fame” with your acceptance speech [ click on the title of this post and scroll down to get the comment boxes ] by:

  1. Introducing yourself with your new mission statement.
  2. Telling us the top 3 exercises from the guide that were most useful to you.
  3. Giving us a glimpse into your hopes and dreams for your illustrious writing career.

After you sign in the Hall of Fame, do your writer-friends a favor; tell them about the guide and how they can build their names too.  You’re on your way to other endeavors, and, because you’ve developed a new wonderful habit, every project you touch will benefit from your new energy.

I am available for individual coaching and group coaching. To E-mail me, key in WritingcoachTeresa then @, then Gmail.com In the subject line–show your full name and purpose of your e-mail.

May your work be read by many and preserved in libraries!

Sincerely,

Teresa LeYung Ryan

Writer/Writing-Career Coach Teresa’s New Year Resolutions One Month At a Time

January 2, 2010

Coach Teresa’s New Year Resolutions One Month At a Time

Time is a friend when I honor her with action. This is how I will celebrate her in January 2010 as a Writer/Writing-Career Coach.

January:

  • Meet with colleagues Lynn Scott, Elisa Southard, Yolande Barial, and Luisa Adams & Martha Alderson
  • Send “Happy New Year New Energy” wishes to my clients
  • Let friends and colleagues know that they can promote themselves on my 2 blogs, tell them about my new Email address, and ask them to help me spread the word about the new services I’m offering to writers.
  • Writers can afford to hire me when they form a study-group and split the costs. I can:

* coach you in name-building to attract the right agent or publisher

* guide you in designing and growing your blog (to showcase your expertise and experiences)

* show you computer-navigating shortcuts and how to easily “find stuff” on the World Wide Web

* edit your manuscript, 22 pages at a time so that you can gain tools with each installment

  • Make my guide, Build Your Name, Beat the Game: Be Happily Published, available for orders through http://WritingCoachTeresa.com and register for PayPal so that writers can use their credit cards.
  • Saturday, January 16, 2010, 10am to noon Deliver my interactive presentation “Build Your Name While You Write” at California Writers’ Club–SF Peninsula Branch, Belmont Library, 1110 Alameda De Las Pulgas, Belmont, CA  Reservations are advised.  More info & PayPal available on:  http://cwc-peninsula.org/
  • January 20 Attend auditions at Fringe of Marin One-Act Plays, Dominican University, San Rafael.
  • Saturday, January 30, 2010 10:00am-3:00pm  Attend the workshop that Mary E. Knippel will be leading in Half Moon Bay, CA for Women’s National Book Association’s Creativity Workshop   More info: http://www.wnba-sfchapter.org/
  • Celebrate “Personal Self-Defense Awareness Month”

New Year New Energy For Writers

December 31, 2009

In a few hours, 2009 will click into 2010. I wish everyone on this planet a safe home, nourishing food, clean water, sunshine, caring neighbors, and joyful hearts, mind, body, and spirit to be caregivers to all living things.

To writers, I wish abundant energy to work, self-confidence, and compassion to self and others.

And that goes for me too.

Sincerely,

Teresa LeYung Ryan
http://WritingCoachTeresa.com

Writers can afford to hire me when they form a study-group and split the costs.  I can:

  • coach you in name-building to attract the right agent or publisher
  • guide you in designing and growing your blog (to showcase your expertise and experiences)
  • show you computer-navigating shortcuts and how to easily “find stuff” on the World Wide Web
  • edit your manuscript, 22 pages at a time so that you can gain tools with each installment

My new guide, Build Your Name, Beat the Game: Be Happily Published, will be released early 2010. http://WritingCoachTeresa.com

EVENTS:

Saturday, January 16, 2010  10:00am-noon
Encourage writer-friends who are in the Belmont, CA area to attend the California Writers Club-SF Peninsula Branch meeting.
Teresa LeYung Ryan to present: “Build Your Name While You Write”
Can you relate to any one of these statements?

* Agents and acquisition editors say publishers prefer to work with authors who are already celebrities or have established platforms (i.e. means to build fan base).  How do I compete?

* I am published. There aren’t enough hours in a day to write, let alone run around and network.

* I believe in my writing and I’m committed to building my career, but, my budget is limited.

Teresa LeYung Ryan says: “You are the expert of your experiences whether you’re writing fiction or non-fiction.  When you make your name synonymous with the themes/subject matters/issues in your writing, you’re building your career/platform.  Come to the January 2010 meeting.”  More Info & Registration:  http://cwc-peninsula.org/

February 12 – 14, 2010
The Seventh Annual San Francisco Writers Conference   ‘Building Bridges to Better Tomorrows’
The 2010 Conference will feature nearly 100 agents, authors, editors and book industry professionals in a stellar set of opportunities for writing advancement.   http://sfwriters.org/
Look for Elisa Southard & Teresa LeYung Ryan–they will be presenting “UPPING YOUR PLATFORM: Building Your Visibility Online and Off with Your Talking Tagline”

Saturday, April 24, 2010
No. CA Publishers & Authors Conference – Join industry leaders and fellow publishers & authors for a day of insight, inspiration, and practical information. www.norcalpa.org
Writing-Career Coach & Author Teresa LeYung Ryan will present:

USE WHAT YOU KNOW TO BUILD FAME:
3 Easy Steps for Fiction and Nonfiction Authors

Learn how to:
•    identify advocates, endorsers and fans.
•    gain recognition through your words and your community.
•    build your platform by reaching out, not stressing out.

How do writers thrive in the fiercely competitive industry?  Find out for yourself in this fun interactive session.
Visit: http://WritingCoachTeresa.com Click on “Teresa’s Blog”

To Writers Who Dream About Being Happily Published

December 28, 2009

On Saturday January 16, 2010 I will be at California Writers’ Club–one of my favorite groups of writers.

Writing Coach Teresa

Writing Coach Teresa is Teresa LeYung Ryan

California Writers’ Club–SF Peninsula Branch Presents:

“Build Your Name While You Write”  with Teresa LeYung Ryan

January 16, 2010, 10am to noon
Belmont Library, 1110 Alameda De Las Pulgas, Belmont, CA
Cost: $15  CWC members;  $18 non-members

Can you relate to any one of these statements?

  • Agents and acquisition editors say publishers prefer to work with authors who are already celebrities or have established platforms (i.e. means to build fan base).  How do I compete?
  • I am published. There aren’t enough hours in a day to write, let alone run around and network.
  • I believe in my writing and I’m committed to building my career and name-recognition, but, my budget is limited.

Teresa LeYung Ryan says: “You are the expert of your experiences whether you’re writing fiction or non-fiction.  When you make your name synonymous with the themes/subject matters/issues in your writing, you’re building your career/fame/platform.  Writers who dream about being happily published, please go to the January 16, 2010 meeting.” 
http://WritingCoachTeresa.com

Reservations are advised:
Call 650-615-8331 to leave a message or email Chris Wachlin at <reservations@sfpeninsulawriters.com> with your name and the meeting date.

More info & PayPal available on:  http://cwc-peninsula.org/

On January 16, 2010 Teresa will debut her guide Build Your Name, Beat the Game: Be Happily Published


Optional:  Here are 2 exercises you can try on your own:

Before the meeting, go to Google.com.  Key in your own name inside quotation marks (example “Charlie Brown”) and press “Google Search”   Then make a list of the resultant websites in response to your query and bring the list to the meeting.  Be sure to put your name inside quotation marks.

If you have renewed your membership with CWC-SF Peninsula Branch, have you submitted your profile and photo for the Members page of our website http://cwc-peninsula.org/Members.html ?

Building your name begins with linking your name with CWC.

Bio:
Teresa LeYung Ryan (author/writing-career coach/manuscript consultant) helps writers build their names by identifying the themes and archetypes in their fiction and non-fiction, polish their manuscripts, and choose the right publishing routes for their projects.

She builds her name by using her novel Love Made of Heart to:

•         shed light on stigmas suffered by immigrants
•         advocate compassion for mental illness
•         help survivors of family violence find their own voices

Teresa’s articles on how to build your name and how to pitch to agents and acquisition editors:
•     On Teresa’s blog:  http://lovemadeofheart.com/blog/259/
•     On Nina Amir’s blog: http://writenonfictioninnovember.wordpress.com/2009/11/10/make-every-word-count-when-pitching-to-agents-or-acquisition-editors/
•     In Writer’s Digest magazine, Sept. 2004 issue, p. 46-48   “The Perfect Pitch”  by Teresa LeYung Ryan (how to pitch at a writers’ conference and over the phone)